Topic: Sales Terms/Expressions 2

An exercise to help you learn & pratice some common vocabulary/terms used in marketing. Choose the best response to complete each of the sentences below.

1. The numbers for the last quarter were very ______________ ( = positive).
  encouraging
  discouraging
  distracting

2. What do you do with market research?
  You make it
  You conduct it
  You create it

3. I don't really see a lot of sales ______________ for this product.
  potential
  patent
  potency

4. The percentage of sales the company has left over as profit after paying all expenses is called a profit ______________ .
  merger
  margin
  level

5. What percentage of your ______________ ( = potential deals) end in closed deals?
  people
  chances
  leads

6. If a profit margin is "not sustainable", it means that:
  the company is doing well
  the company doesn't need more money
  the company won't be able to exist a long time if the profit margin doesn't increase

7. The most successful salespeople in a company are referred to as its "top ________________."
  performers
  persons
  personnel

8. Tom did so well last year, he was ________________to management.
  demoted
  promoted
  put

9. We plan to launch a new sales ________________ to attract new customers.
  company
  comment
  campaign

10. There are several reasons for this ________________. ( = inability to understand one another/ come to an agreement)
  disconnect
  discomfort
  display


CHECK ANSWERS

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