Business English Site header


Business English Exercise | Topic: IT: Search English Optimization (SEO) 2

Designed to help you practice vocabulary relating to Search Engine Optimization. Although this quiz is meant for ESL students, it'll be useful to anyone who wants to practice this specialized vocabulary.





QUESTIONS:
(Choose the best response for each one)


1. Search engines are supposed to display search results in order of __________________________ ( = the most important results first).
  relativity
  relevance
  relations

2. A spider, also known as a robot or a __________________________, is a program that visits web sites and reads the content of their pages in order to create entries for a search engine index.
  caller
  crawl-space
  crawler

3. You can __________________________ ( = prevent) spiders from indexing your page(s) by adding special instructions in a file called "robots.txt".
  blockade
  block
  black-out

4. Jim doesn't optimize his site because he doesn't care about its __________________________ ( = position) in search engines.
  standing
  staying
  putting

5. Thanks to these changes, we've been able to __________________________ ( = move ahead/ improve our position considerably) in the competitive online market.
  forge ahead
  go around
  get by

6. If someone tells you that your website needs an __________________________, it means that your website needs some major changes.
  overkill
  overtime
  overhaul

7. One often hears that "content is __________________________." This means that a website's content is the main factor in how high (or low) it is ranked on search engines.
  king
  prince
  ruler

8. Many people try to optimize their sites using various tricks, but the best way to __________________________ a high ranking is by constantly adding good content.
  ensure
  entail
  encompass

9. Keyword __________________________ refers to how many times a keyword appears within a certain page.
  propensity
  density
  immensity

10. If a keyword appears too many times on a given page, a search engine might __________________________ you ( = lower your ranking) for "keyword spamming."
  impeach
  reproach
  penalize

Check answers





HOME


(c) 2007-2016 BusinessEnglishSite.com (a division of LearnEnglishFeelGood.com) unless otherwise stated. REPOSTING ANY OF OUR CONTENT ONLINE IS NOT ALLOWED. Please see our content policy before sharing our content.