Business English reading comprehension exercise 8

TOPIC: TOPIC: Starbucks' difficulties in Europe


STEP 1 - Read the following article: READING COMPREHENSION ARTICLE 8


STEP 2 - Answer these questions (choose the best answer):

1. What happened to Starbucks' shares after that their quarterly profits failed to meet analysts' estimates?
  They rose by 5%.
  They plunged by 5%.
  they rose by 10%.

2. "Quarterly profits" refer to profits during how many months?
  Three
  Four
  Six

3. According to the article, in which European countries did Starbucks' NOT see a slight increase in sales?
  The United Kingdom
  Ireland
  France

4. According to the article, _____________ are/is to blame for Starbucks' woes in Europe.
  Europe's financial troubles
  European disdain for American coffee
  the availability of many other good cafes

5. Has Starbucks always struggled in Europe?
  No
  The article doesn't specify.
  Yes

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