Topic: Starting a business 2 : Business Plans

An exercise to help you learn & practice words and expressions relating to all aspects of starting a business. Whether you're looking to start a small business or set up a franchise, this exercise will help you practice all the important vocabulary.


Choose the best response to complete each of the sentences below.

1. There are ___________________ ( = a lot) of books that can teach you how to write an effective business plan.
  scores
  number
  many

2. It helps to demonstrate a high level of ___________________ in your knowledge of all matters relating to your business.
  sophistry
  sophistication
  intoxication

3. The "executive summary" is the name of the section which ___________________ ( = outlines) the main body of the business plan.
  summarizes
  executes
  sums

4. If you carried out a market study to gather information relevant to your business, make sure you include the ___________________ of this study in your business plan.
  finding
  findings
  found information

5. A more formal way of saying "To obtain outside funding" is "To ___________________."
  get cash
  request outside help
  acquire external capital

6. You must ___________________ to the organization ( = let the organization know) why they should invest in your enterprise.
  convince
  contest
  convey

7. Which one of these words is NOT a synonym for "business"?
  capital
  enterprise
  venture

8. The language used in a business plan should be clear and ___________________. ( = easy to understand)
  strong
  straightforward
  cumbersome

9. We should ___________________ a business planning consultant before drawing up a plan.
  touch
  get in line with
  get in touch with

10. This description is not ___________________.
  detailed enough
  enough details
  enough detailed


CHECK ANSWERS

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