Business English listening comprehension: Five steps for website success

Here's what you do:

1. Click on the video below.
2. Watch the video, and pay attention to it! (You can pause and rewind the video.)
3. Answer the listening comprehension questions below the video.
4. Check your answers.

QUESTIONS (You only have to watch the first 1.5 minutes):

1. The first thing that Joe asks is whether or not your website has ____________________.
  an interesting layout
  many hits per day
  a clear call to action

2. People want to improve their business websites when these websites ____________________.
  achieve business goals
  don't achieve business goals
  work hard

3. What's Joe's first recommendation?
  You should focus on building a website
  Your website is out of focus
  Your website should have clear direction and clear goals

4. According to Joe, why do people come to a website?
  Because of the content
  Because it's pretty
  Because they're redirected

5. Joe's fourth tip is to:
  get more customers
  know/understand your customers
  build another website


CHECK ANSWERS

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MATERIALS TO HELP YOU LEARN (AND TEACH!):
BUSINESS ENGLISH GLOSSARY
BUSINESS ENGLISH WORKSHEET COLLECTION



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